A brand is the face and personality of a business, and because “you never get a second chance at a first impression,” it is important to nail down your brand identity and make a lasting impression on your audience from the first interaction. But what if you don’t nail it?
Running a business means wearing several hats. We are often overloaded with staffing tasks, financial tasks, inventory tasks–it’s hard to find time to focus on the product or service your company actually provides! And then, after the sixtieth hour of the week, you get a ping on your phone or
Did you know that there are 1 billion websites on the Web today? How are people going to find your website in that digital clutter? I have a lot of great ideas that I’ve gleaned from nearly 20 years of experience launching 1000’s of websites and the one constant with
Businesses like to focus on marketing and what they can do to increase their customer base. If they could only unlock the magic box of marketing, then new and profitable customers would start showing up at all hours of the day, buying products and services that would grow their business