Tracy is a Marketing Professional with 15+ years experience in Consumer Marketing who recently started her own Consulting Business, Massaro Marketing. She is currently working with several Direct to Consumer start-up leading their Marketing and Growth Strategies. Prior to Consulting, she worked for Facebook where she led Advertising for some of their largest and fastest growing accounts including Airbnb and Lyft and spent a large chunk of her career at Shutterfly where she led teams focused on Brand Awareness and Customer Acquisition. In her spare time, which she values dearly, she loves the outdoors, skiing, yoga, traveling, dancing, reading, and spending time with her husband and 3 kids.